WKOW’s Tradigital Marketing Seminar:
One Video Strategy. Every Screen. Real Results.
Learn how to turn attention into measurable growth
Wednesday, April 29 at 9 a.m.
Holiday Inn Hotel & Suites Madison West
1109 Fourier Drive, Madison, WI
Register Below
Tradigital Seminar 2026 and register here: Registration Link
Small businesses today are overwhelmed with marketing choices — linear TV, streaming TV, social media, digital video, and more. But success isn’t about chasing the next platform. It’s about building a smart video strategy that reaches customers at every stage of their journey.
At this seminar, you’ll learn how one strong video message can power a full-funnel marketing strategy — from building awareness on television and streaming platforms to driving consideration and action through targeted digital and social distribution.
We’ll break down how today’s TV and video ecosystem really works, show you how to confidently allocate your marketing dollars across linear TV, streaming, and digital, and reveal the myths that are causing small businesses to waste money.
Walk away with a clearer strategy, a better understanding of how video works across every screen, and a plan to turn attention into action.
This free, in-person event provides a valuable educational opportunity with no sales pressure. Learn from Two National Speakers who will break down today’s media usage trends and show how combining traditional and digital marketing—powered by effective video messaging—can maximize results.
You’ll see firsthand how media consumption is evolving, learn how a comprehensive video marketing strategy drives real impact, and explore examples from businesses just like yours that have achieved measurable success.
All of that happening within 90 minutes!
National Speaker: In his role with TVB, Brian works with local broadcast stations and ownership groups by traveling the country and presenting to advertisers on how to grow their business through the right allocation of their media dollar. Brian also spearheads TVBU, TVB’s dedicated online sales training program. |
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National Speaker and Amazon Best Selling Author: His popular book, Branding is OUT, Results are IN! Lessons for the LOCAL Advertiser is a well-respected hit with sales and marketing professionals achieving Amazon bestseller status. He released a new book in May of 2020 to help media professionals during the pandemic, Recession Lessons: Selling Through Adversity, which is also available on Amazon. Tom delivers thought-provoking content wrapped in an entertaining, high-energy persona. |
This Community Event & Promotion is promoted by Middleton Chamber of Commerce.

